Just days after confirming a fundraising effort for his own media network, Tucker Carlson landed his first advertiser for “Tucker on Twitter.”
The former Fox News host and conservative commentator reportedly signed a massive sponsorship deal with Public Square, a conservative-leaning shopping app designed to counter Environmental, Social, and Governance (ESG) policies in consumer sales. These policies, which prioritize investments that advance environmental causes, social justice issues, and governmental compliance, are the driving force for woke agendas in corporate culture.
“We hate ESG, we hate DEI…but the only way that we are going to topple those corrupt philosophies that are destroying our economy is by shifting consumer spending,” said Public Square CEO Michael Seifert in an interview with Breitbart News.
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Though the exact details of the partnership between Carlson and Public Square have yet to be released, this move is in keeping with Carlson’s goal of turning “Tucker on Twitter” into a much bigger platform. Just last week, Valuetainment reported that Carlson and his team met with an extensive lineup of lawyers, media experts, and potential financiers in recent weeks. There are also plans in place to bring on several of Carlson’s former employees that were pushed out by Fox News in the wake of his firing in April.
Since the release of his first episode in early June, Carlson’s content has been viewed millions of times, with some episodes crossing the 100 million-view threshold in recent weeks. Several media outlets have questioned the validity of his numbers and underreported his video performance, but Carlson remains determined to build his platform. He’s even secured a new space for himself within the conservative movement after his brutal takedowns of several 2024 GOP candidates in Iowa last week.
Ads for Public Square are expected to begin appearing in episodes of “Tucker on Twitter” in late August, shortly after the company debuts on the New York Stock Exchange.
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