Thousands of passengers were stranded in airports, and even worse, their luggage was left in free for all piles. Many people still need to find their luggage. There were reportedly more than 15,000 flights canceled during the holiday peak season. The airline’s CEO says a combination of events caused the meltdown, including severe weather and other operational challenges that stretched staff and technology.
Thanks to Southwest Airlines’ PR disaster, Apple is benefiting. Web searches for “Apple air tags for luggage” have grown by more than 5000 percent in the past year. A lot of that growth comes from fed-up Southwest travelers. According to Insider, AirTags was number six on Amazon’s top seller list. After Christmas, the tracking device ranks number three. The device is only $29 and can be easily attached to anything, including your purse, backpack, or wallet. Many customers have reported being able to find their luggage under piles, and piles were only possible because of Apple AirTags. This once again proves why Apple is a leader in the tech industry.
As for Southwest Airlines, being the lead airline might take a while. Since the disaster, lawmakers have vowed to investigate the meltdown and hold the airline accountable. Some customers have already filed a lawsuit because they never received a refund. Southwest Airlines is now giving out $300 vouchers to win customers back. They are also working to reimburse travelers for lost luggage. The airline does admit they have likely lost up to 9% of the company earnings for the fourth quarter.
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