Kylian Mbappé has been forced to apologize to China after an offhand comment about a meme cost him three sponsors and got Spanish soccer pulled off Chinese state TV.

In a resurfaced interview clip, the Real Madrid star was asked about the funniest meme he’d seen of himself. He described one with his face photoshopped onto “some guy – I think he’s a Chinese dictator,” an apparent reference to Mao Zedong, the founder of Communist China. He never said Mao’s name. Within days, Chinese brands Dongpeng, Mengniu, and Milkground cut ties with him, Chinese state TV suspended La Liga broadcasts, and both Real Madrid and La Liga issued apologies.
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