Former First Son Donald Trump Jr. announced on Thursday that he is developing a new decentralized finance cryptocurrency platform, with the goal of taking on the banking establishment. The platform, which is reportedly still in early development and will not go public for some time yet, is intended to address banking inequality and bias, which has led to multiple members of the Trump family being debanked by major institutions.
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“What we’re talking about is a larger type of platform, that’s very different and not a memecoin,” Trump Jr. said during a Q&A session on Rumble. “What we want to do is take on a lot of the banking world. I think there has been a lot of inequality in that only certain people can get financing […] so this notion of decentralized finance is obviously very appealing to guys like me who have been debanked.”
Trump Jr. and his brother Eric Trump have both made social media posts reflecting a growing interest in crypto, promising to “shake up the crypto world with something HUGE.”
“Decentralized finance is the future — don’t get left behind,” Trump Jr. wrote the day before the announcement.
We’re about to shake up the crypto worldwith something HUGE.
Decentralized finance is the future—don’t get left behind. #Crypto #DeFi #BeDeFiant— Donald Trump Jr. (@DonaldJTrumpJr) August 7, 2024
The Trump brothers also denied any connection with the short-lived memecoin Restore the Republic (RTR), which crashed by over 70% earlier this month.
I love how much the crypto community is embracing Trump. It’s absolutely incredible, but beware of fake tokens claiming to be part of the Trump project. The only official project will be announced directly by us, and it will be fair for everyone. Don't be fooled—stay tuned for…
— Donald Trump Jr. (@DonaldJTrumpJr) August 8, 2024
Connor Walcott is a staff writer for Valuetainment.com. Follow Connor on X and look for him on VT’s “The Unusual Suspects.”
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