Technically, NOTHING in life is free…
Everything requires some sort of transaction of energy.
If you wish to earn something, you will need to give something in exchange.
Whether this be your time, money, love, or work (such as a service), in the end, you will still need to give something to get something.
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💡 5 Ways Entrepreneurs Can Advertise Their Business for FREE:
1. Social Media
Social media is an incredibly powerful tool.
Whether this is TikTok, Instagram, Snapchat, Telegram, or Pinterest, find creative ways to promote your brand.
Learn to get good with the platforms and you’ll have the ability to transform your business for the better.
Posting videos, reels, and high-quality pictures to promote your brand. Collaborate with other businesses, influencers, models, athletes, and other public figures who can promote your brand.
Get creative in the ways you might be able to market your business.
While it’s not free, if you’re not technologically savvy, consider hiring a social media manager who can assist you with this until you learn the ropes yourself…
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2. The Power of Word of Mouth
64% of marketers agree that word-of-mouth is the most effective form of marketing.
Word of mouth marketing drives $6 trillion of annual consumer spending and is estimated to account for 13% of consumer sales.
Make your clients happy and they will be sure to spread the word about how amazing your products and services are.
Leave an impression on your clients (and audience) and they will be ecstatic to tell everyone they meet. If you find a way to stand out from the crowd and do something unique, your reach will expand more than you could have ever imagined.
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3. Attend Events
Your presence in itself is a form of advertising.
In which case, be mindful of your appearance, hygiene, and the way you carry yourself. You are a representative of your brand and all that you offer.
When you go to events, you have many opportunities to meet others and spread the word on all it is that you do.
Examples include charity events, parties, weddings, baptisms, conferences, school events, religious services, etc. Practically everything can be made into an opportunity if you choose to look at it that way.
With all that you do, always keep your goals in mind and how your actions and routines might fit into them.
Tell everyone you meet what you do, but don’t be obnoxious. Always stay humble and don’t sound like a salesman.
Entice them in a charming way that will lead them to want more information…
If you’re willing, donate a product or service to promote your business if the event is doing some sort of raffle or giveaway.
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4. Collaborate
Collaboration is one of the easiest, most effective ways to bring more customers to your business.
Partner with other brands or individuals to maximize your brand’s potential.
Collaboration is key. Choose partnerships that don’t conflict with your brand. Be sure to ensure they align with your brand’s mission, values, and goals.
Think outside the box and never place limitations on yourself or your business.
Link up with podcasters, influencers, YouTubers, tiktokers, and other individuals or businesses who might be useful in achieving your goals.
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5. YouTube
Use videos to your advantage.
Create videos that market your products and services. Showcase all that you have to offer and why customers need you.
Ask your clients if they would be willing to be in some of your videos. Depending on your business, you can demonstrate the product or service in a creative way.
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ABOUT THE WRITER:
Elena Patestas is a journalist and writer for Valuetainment media. She attended Pepperdine University in Malibu, California, and Adelphi University on Long Island, New York. She was born and raised in Roslyn, New York, and currently lives in Miami, Florida.
Elena is passionate about bringing positive change to our world and believes education is the root to solving many societal problems. After overcoming a chronic health condition, Elena became passionate about health and believes food is the key to preventing dis-ease and achieving optimum health.
Amongst her many goals, she hopes to bring positive, impactful change to our world to create a healthy, financially sound, and unified society.
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